SCOPE OF PROJECT:
Art Direction (Photography)
For Vera, the visual language was built around quiet luxury with jewellery as the hero, with every diamond’s sparkle preserved in detail. Natural backdrops such as stone and rock textures grounded the pieces. The compositions balanced light and shadow, moving between soft luminosity and moody sophistication, always keeping the focus on the craftsmanship.
Art Direction: Design Piñata
Photography: Harshika Tantia
Art Direction (Videography)
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Social Media
Vera’s social presence was envisioned as a digital gallery which was minimal, feminine, and timeless. The aesthetic prioritised beauty over promotion, with clean typography, a restrained colour palette, and subtle storytelling. The content introduced the brand and its founders with powerful words that instill quiet confidence, weaving in poetic copy.