SCOPE OF PROJECT:
Art Direction
A collection inspired by an age-old Banarasi weaving technique, Rangkat, the city, its people, lifestyle, and culture became our primary point of reference. The mood board sought to recreate a quaint home on the Ghats, and the person living inside it. References of several old paintings and photographs of such women combined with iconic paintings of Raja Ravi Verma recreated by Neetika helped us get insight into the lighting, poses, styling, and props for the shoot. The images were shot with a desire to travel back to an ageless time and recreate something straight out of black and white images found in treasures unearthed at your ancestral home.
Photography: Arka Patra
Model: Diti Saha
HMU: Karim
