SCOPE OF PROJECT:
Social Media
The social media page of Gioia bags is not only visually pleasing with its visuals, but words that are a delight to read and a strategy that thrives on variety while retaining structure.
While the topics covered in this page are common for a fashion brand, what is enjoyable is the way they have been approached. Gioia products are placed next to famous paintings, amid beautiful animations, in front of popular cityscapes – whereas there are moments we simply use words to convey the sheer joy in owning a piece of Gioia.
