I Exponential

An investment firm, I Exponential acts as a backbone/helping hand for other companies.
They partner enterprises with innovative solutions and disruptive technologies, mainly in emerging markets.


The 2 initials of the brand - I & E - cleverly merge together to create their logo, with the I coming across as a backbone which supports the logo unit. Much like the company itself, which provides expertise to others and acts as a backbone to several businesses.